Good videos brings gazillions of views.

A lot of views do good things to a brand.

Recognizable brand brings more sales.

More sales = happy people.

That’s why companies are always eager to create remarkable videos. A lot of them are trying, fewer folks manage to figure out what the formula behind а viral videо is.

Videos for small businesses rulezz!!

Surprisingly, videos made by small businesses are the ones who create new tendencies in video advertising nowadays.

What’s the secret of their success?

A simple answer is:

They just tell amazing stories that get shared gazillions of times.


We’ve selected 10 amazing videos created by small businesses that has remained in history as examples to inspire next generations of copywriters and video makers.

Dollar Shave Club

Do you think your razor needs a vibrating handle, a flashlight, a back scratcher and 10 blades?

Probably the beast example for a viral video made for a small company.

Make sure yourself:

Have any comments. Please do us a favor and leave your opinion in the comments section.

Now heading to the next video:

Old Spice – The Man Your Man Could Smell Like

Sadly, your husband isn’t me. But if he stop using lady scented body wash and switched to Old Spice, he could smell like he’s me.

It’s 5 years old and it’s still watched and vigorously commented. Here’s our absolute N1 comment:

Youtube comment image

Kmart’s ‘Ship My Pants’ Commercial

Oh, did we say we’ll show you only videos made by small companies? Sorry, we couldn’t resist including the Kmart “Ship my pants” commercial.

What to do now?

As said somewhere above, please do us a favor and leave your comments below.

Did we miss your favorite ad? If yes, drop the link in the comments.

By the way if you are an ecommerce copywriter you’ll probably enjoy reading our Tips section and the other the dedicated copywriting category we are recently working on delivering some quality blog posts.